Channels: Overview

Channels are the communication interfaces where your Agents or Squads interact with end users. Each channel connects the Endless platform to an external messaging platform (WhatsApp, Instagram, or Web Widget) and manages how conversations are routed to the corresponding responder.

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Overview

Inside the CRM → Channels section, you can view, create, and manage all available channels in your workspace. Each channel must be linked to one or more Agents or Squads, depending on who will handle incoming messages. Channels can be individually activated or deactivated using the toggle on the right-hand side of the channel list.

Main Features

• Support for multiple communication platforms.

• Per-channel responder assignment (Agent or Squad).

• Optional custom prompts per channel.

• Authentication-based connection flows.

• Full widget customization for embedded chat.